Sunday, March 11, 2007
Click to Give!
A few weeks ago I started experimenting with Google Ads. In my mind the ads have not been successful. I have spent a lot of time trying to block non-vegan ads but I can’t guarantee non-vegan ads won’t appear.
Last week I chatted with my husband about whether to simply get rid of the ads or find a way to make them useful. He proposed a "Click To Give" idea, and we decided to give ALL proceeds from these ads to charity.
In March of each year, I will report the numbers and post a scanned copy of a charitable donation receipt. The charity will be a Registered Canadian charity because I will be paying Canadian tax on the revenue. At this time I have not chosen a specific charity. I may choose more than one, with the general goal of giving to help others and to reduce suffering (human and animal). I will give monthly (or more frequent) updates of our progress as we reach new totals!
I love this idea because it allows all of us to do something great together with very little effort. It turns something sort of gaudy into something useful.
I encourage all of you to regularly click on the ads and invite others to do so as well. I am calling it the Click To Give campaign and it starts now.
So, please, go Click To Give! :)